Franky Amsterdam, a distinctive jewelry brand based in the Netherlands, wanted to scale their online sales and expand into international markets. They partnered with us to develop a comprehensive advertising strategy that would drive measurable revenue growth both domestically and abroad.
Service
Ecommerce
Industry
Jewelery
Scope of work
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Meta Ads
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Google Ads
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TikTok Ads
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Pinterest Ads
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Snapchat Ads
Franky Amsterdam, a distinctive jewelry brand based in the Netherlands, aimed to scale their online sales while improving return on ad spend. With a growing product catalog, their campaigns needed better structure and optimization.
The brand had ambitions to expand beyond the Dutch market into Germany. They needed a partner capable of orchestrating complex multi-platform campaigns and guiding international growth.
We implemented a full-funnel strategy across Meta, TikTok, and Pinterest with niche targeting and continuous A/B testing of video ads. Top-performing content received maximum budget while underperforming variants were quickly replaced.
On the technical side, we optimized shopping feeds and expanded reach through non-branded keyword strategies in Google Ads. Server-side tracking was implemented to improve data accuracy and enable smarter bidding decisions.
Franky Amsterdam achieved a 76% increase in gross sales and 201% growth in combined Meta and TikTok revenue. The German market expansion delivered strong ROAS from the start.
With the integrated approach of paid advertising, SEO, and conversion rate optimization, the brand now has a scalable foundation for continued international growth.
increase in revenue growth
